Michael Grant Direct (MGD) is a consultancy which provides a variety of services
to multi-channel marketing and direct marketing companies. Some of MGD's
- Marketing and Circulation Planning & Analysis
- Strategic Planning and Analysis and Due Diligence
- Marketing, Circulation, Merchandise Analysis
- Account Management
- Database Development
Michael Grant, principal of MGD, has worked with over 100 clients nationwide,
providing expertise across the full spectrum of marketing and direct marketing needs. Mr.
Grant has been in the direct marketing industry for over thirty years. During
that time, he has held full-time positions with increasing responsibility at
well-known marketing companies, J.Crew, Citibank and Columbia House. He has also
held full-time positions of Marketing Director, Strategic Insights Consultant
and SVP, Director of Account Management with Winterberry Group, Experian
Marketing Services and a small database marketing firm. He started his
consulting firm in 1992.
Mr. Grant is a member of the Direct Marketing Association (DMA), the Direct
Marketing Club of New York and served as Co-Chair of the Multichannel Marketing
Council for two years. He is a thought leader and regular
speaker on topics of importance at industry conferences and events; these topics
include but are not limited to data, analytics, attribution.
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